Love Train

It's a train you could have seen coming for miles:

Limbaugh, through his spokesman Brian Glicklich, turned aside Sleep Train's attempts to resume advertising on the show.

"Unfortunately, your public comments were not well received by our audience, and did not accurately portray either Rush Limbaugh's character or the intent of his remarks. Thus, we regret to inform you that Rush will be unable to endorse Sleep Train in the Future."

Lessons learned?

• What makes Rush Limbaugh so valuable? His huge, loyal audience. Emphasis on loyal.
• As Allahpundit rightly points out, this is a variation on the Susan G. Komen kerfuffle of earlier this year. You can't switch sides and expect to come out ahead.
• People who have the time to mount a noisy public relations campaign/boycott might not buy your products, even if you respond to them.