|No respect for woodwork|
Think about it. If you fancy yourself a Serious Conservative Intellectual™ who writes for a Serious Conservative Periodical™ like National Review or The Federalist, your online conduct ought to be consistent with that. When your audience sees you slapfighting with @MAGA_Dude_1985 for an hour straight, it doesn’t matter how cleverly you think you roasted him, it still looks silly. It looks petty.And out on the trail, it plays out like this:
This is one of the reasons why the more established conservative thinkers have been so bad at controlling the conversation this election cycle. The main reason, no doubt, is Trump, who is a virtuoso at getting his opponents to chase their own tails. But down in the trenches of social media a lot of pundits are also taking heat from their right for the first time, and they’re reacting by getting down and dirty with their detractors, which makes them seem like anything but the principled, high-minded voices of reason they want to be perceived as. Trump supporters, by comparison, have no such pretensions to erudite sophistication, so we’re at an advantage in these exchanges.
You have to understand the world you live in. At this point, I don't.