Just an observation, based on what I see from social media (Facebook and Twitter):
I have a number of friends and people I follow on Twitter who are from Chicago area. Many of this number are Bears fans. Not one has indulged in any schadenfreude concerning what happened to the Packers today. In fact, on my Facebook feed, the Bears fans have been quite respectful.
On the other hand, I've seen at least a dozen "ha ha the Packers suck" and "the cheese is melting" comments from various Minnesota-based correspondents. I'm not sure what that means, or if you can draw any conclusions from it. But I find it quite interesting.